盲盒
盲盒是消费者无法知道盒子中的内容的商品。盒子中的内容一般会是玩偶或是玩具。“盲”的意思是“看不见”。因此,你无法知道你买的是哪一个款式。盒子外面会显示一系列你可能得到的玩偶。因为买的时候你看不到里面是什么玩偶,如果得不到你想要的你就会再买一个。很多盲盒是限定款,这样消费者会在更短的时间内买很多盒子,就是为了得到他们想要的玩偶。
Blind Boxes
Blind boxes are boxed products that consumers don’t know the contents of. The contents of the box are usually dolls or toys. The meaning of ‘blind’ is to be unseen. Therefore, you have no way of knowing which style you are buying. The outside of the box shows a series of pictures of the dolls you could get. Because you can't see what doll is inside when you buy it, and if you don't get the one you want, you will buy another one. Many blind boxes are limited editions, so that consumers will buy many boxes in a shorter period of time, all in order to get the dolls they want.
Key Words
无法 wúfǎ - unable to
内容 nèiróng - content
因此 yīncǐ - therefore
款式 kuǎnshì - style
限定款 xiàndìng kuǎn - limited edition
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